Page 14 - 13633 LBMAO Reporter EP1
P. 14
Industry NEWS
chalifour launches industry's first virtual tradeshow the tradeshow 24 hours a day – and all from
the comfort and convenience of their home or
store computer. To learn more about Virtuo
2014, visit www.virtuo2014.com .
Chalifour Canada Ltd (Chalifour), TIM-BR the excess amount of paper waste from About Chalifour Canada
MART Group’s (TIM-BR MART) hardware, show guides and brochures that a physical A 100% Canadian-owned hardware,
lumber, and building material distribution tradeshow creates, nor are contributing to
company, has launched Virtuo 2014, the air pollution created by attendees flying lumber and building material distribution
industry’s first virtual tradeshow. In lieu and/or driving in to attend the show,” says company, Chalifour Canada Ltd, is part of the
of Chalifour’s annual physical tradeshow, Andrew Pantelides, Chalifour’s Procurement TIM-BR MART Group and serves independent
Virtuo 2014 is Chalifour’s fully hosted, web- Manager. home improvement entrepreneurs in every
based, customized tradeshow platform province and territory. From five warehouses
allowing attendees easy, 24-hour online “At previous Chalifour shows, I would and offices in British Columbia, Ontario,
access to virtual buying and networking spend time travelling to the venue and and Quebec, Chalifour Canada offers full
opportunities at a significantly lower cost then once at the show, only get to spend transportation and logistics services,
than a traditional tradeshow. Officially going a couple hours there,” says Michel Daigle cutting-edge product ordering and inventory
live on Monday, November 17, 2014, Virtuo from Quincaillerie Auto Daigle in Thetfrod- management technologies, plus a dedicated
2014 was accessible to Chalifour customers Mines, QC, a customer of Chalifour. “With national sales team providing in-store
and TIM-BR MART members through Friday, Virtuo, I can take my time and don’t feel retail support. To learn more, visit www.
November 21, 2014. pressured to buy right away; it’s a lot more chalifourcanada.com.
convenient.”
“Virtuo allows us to offer our customers lp building products' new launch
– large and small – the full tradeshow “With Virtuo I can browse at my own
experience, with all the buying and speed, go back to my store and take care LP Building Products has launched LP®
networking opportunities of a physical of customers, and then log back on to LongLength XL™ OSB Sheathing for
tradeshow yet without the expense of my computer at night and complete my Wind Zones, enhancing its line of value-
time and travel associated with one,” purchase – the virtual show really suits my added OSB products. As builders seek to
says Randy Martin, Vice President of needs as a business owner,” says Richard meet codes in high wind and hurricane
Business Development for TIM-BR MART. Morin, from Quincallerie Windsor, in zones, LP® LongLength XL™ panels offer
“Eliminating travel out of the equation Windsor, QC, a TIM-BR MART member who builders a product solution that comes
not only cuts costs for our customers and had foregone Chalifour shows in the past in pre-cut for common 8´, 9´, and 10´ wall
members alike, but also reduces costs for order to tend to his store. heights, with an additional 1-1/8˝.
our vendors, who have been able to offer our
customers and dealers more competitive About Virtuo 2014 “By introducing LP® LongLength XL™
buys as a result.” Virtuo 2014 is Chalifour’s virtual Sheathing to the market, we’re giving
builders more choices when it comes to
“Virtual events like this one also cut tradeshow, a cross between a 3D environment building in wind zones,” said Lorraine
down on our carbon footprint; we don’t have and a video conference. Chalifour customers Bittles, OSB marketing manager for LP
and TIM-BR MART members are free to Building Products. “Not only does the
explore the tradeshow floor and able to product meet bracing needs, but with
“meet” vendors via video conference and live proper installation it also helps meet
chat. The tradeshow platform is web-based, uplift requirements, all as a part of a
meaning Chalifour customers and TIM-BR single wall system. That means reduced
MART members are able to log in and access material and labor costs as well as less
waste.”
LP® LongLength XL™ panels give
14 LBMAO Reporter - January-February 2015 www.lbmao.on.ca
chalifour launches industry's first virtual tradeshow the tradeshow 24 hours a day – and all from
the comfort and convenience of their home or
store computer. To learn more about Virtuo
2014, visit www.virtuo2014.com .
Chalifour Canada Ltd (Chalifour), TIM-BR the excess amount of paper waste from About Chalifour Canada
MART Group’s (TIM-BR MART) hardware, show guides and brochures that a physical A 100% Canadian-owned hardware,
lumber, and building material distribution tradeshow creates, nor are contributing to
company, has launched Virtuo 2014, the air pollution created by attendees flying lumber and building material distribution
industry’s first virtual tradeshow. In lieu and/or driving in to attend the show,” says company, Chalifour Canada Ltd, is part of the
of Chalifour’s annual physical tradeshow, Andrew Pantelides, Chalifour’s Procurement TIM-BR MART Group and serves independent
Virtuo 2014 is Chalifour’s fully hosted, web- Manager. home improvement entrepreneurs in every
based, customized tradeshow platform province and territory. From five warehouses
allowing attendees easy, 24-hour online “At previous Chalifour shows, I would and offices in British Columbia, Ontario,
access to virtual buying and networking spend time travelling to the venue and and Quebec, Chalifour Canada offers full
opportunities at a significantly lower cost then once at the show, only get to spend transportation and logistics services,
than a traditional tradeshow. Officially going a couple hours there,” says Michel Daigle cutting-edge product ordering and inventory
live on Monday, November 17, 2014, Virtuo from Quincaillerie Auto Daigle in Thetfrod- management technologies, plus a dedicated
2014 was accessible to Chalifour customers Mines, QC, a customer of Chalifour. “With national sales team providing in-store
and TIM-BR MART members through Friday, Virtuo, I can take my time and don’t feel retail support. To learn more, visit www.
November 21, 2014. pressured to buy right away; it’s a lot more chalifourcanada.com.
convenient.”
“Virtuo allows us to offer our customers lp building products' new launch
– large and small – the full tradeshow “With Virtuo I can browse at my own
experience, with all the buying and speed, go back to my store and take care LP Building Products has launched LP®
networking opportunities of a physical of customers, and then log back on to LongLength XL™ OSB Sheathing for
tradeshow yet without the expense of my computer at night and complete my Wind Zones, enhancing its line of value-
time and travel associated with one,” purchase – the virtual show really suits my added OSB products. As builders seek to
says Randy Martin, Vice President of needs as a business owner,” says Richard meet codes in high wind and hurricane
Business Development for TIM-BR MART. Morin, from Quincallerie Windsor, in zones, LP® LongLength XL™ panels offer
“Eliminating travel out of the equation Windsor, QC, a TIM-BR MART member who builders a product solution that comes
not only cuts costs for our customers and had foregone Chalifour shows in the past in pre-cut for common 8´, 9´, and 10´ wall
members alike, but also reduces costs for order to tend to his store. heights, with an additional 1-1/8˝.
our vendors, who have been able to offer our
customers and dealers more competitive About Virtuo 2014 “By introducing LP® LongLength XL™
buys as a result.” Virtuo 2014 is Chalifour’s virtual Sheathing to the market, we’re giving
builders more choices when it comes to
“Virtual events like this one also cut tradeshow, a cross between a 3D environment building in wind zones,” said Lorraine
down on our carbon footprint; we don’t have and a video conference. Chalifour customers Bittles, OSB marketing manager for LP
and TIM-BR MART members are free to Building Products. “Not only does the
explore the tradeshow floor and able to product meet bracing needs, but with
“meet” vendors via video conference and live proper installation it also helps meet
chat. The tradeshow platform is web-based, uplift requirements, all as a part of a
meaning Chalifour customers and TIM-BR single wall system. That means reduced
MART members are able to log in and access material and labor costs as well as less
waste.”
LP® LongLength XL™ panels give
14 LBMAO Reporter - January-February 2015 www.lbmao.on.ca
