Page 19 - 13633 LBMAO Reporter EP1
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Industry NEWS
Over the last five years, he has led the first-of-its-kind technology helps decor lovers show their true colours
Quebec division of Groupe Deschenes, a
leading Canadian distributor of plumbing, When it comes to colour, you can never be Gévry pointed to technology, such as
heating and ventilation equipment. in too deep. That’s the inspiration behind a animated computer screens and digital
unique product from SICO® paint that has art-infused consumer goods lining store
The initial eighteen years of his career been launched in response to the growing shelves, as the reason people are gravitating
were spent with Imperial Oil across Canada trend of vibrant home decor. toward colour. “As well, from photo-rich
in increasingly senior production and social networks to trendy pastimes like
distribution capacities. Prior to his most Called Sico MUSE™, the paint-and-primer- digital scrapbooking, consumers are getting
recent position, he spent eight years in in-one product features a revolutionary used to letting their personalities shine
senior management positions with Arcelor TOUCH RESIST TECHNOLOGY™ paint through and it’s spilling over into home
Mittal, culminating as President and Chief innovation that gives colour surfaces decor choices,” she said.
Operating Officer of Mittal Canada. unprecedented richness and depth while
providing maximum resistance to scratches, With the launch of Sico Muse paint, Gévry
Mr Fraser is a graduate of Ecole marks and stains. explained that room makeovers are easier –
Polytechnique and of the MBA program at and the results far more striking – when you
McGill University. He also completed the “If you’re going to paint with colour, start with a rich-coloured canvas in place
Advanced Executive Program at Kellogg this is the product to use,” said Mylène of a blank one. She offered this advice on
School of Management. Gévry, marketing manager for Sico paint, a decorating with colour:
brand of PPG Architectural Coatings. She Red. Known to energize and increase
The Board of Directors would like to explained that Muse paint is Sico paint’s appetite, red is a good choice for kitchens
take this opportunity to thank Mr Richard highest quality, best performing and most and dining areas – particularly warm, brown-
Goodfellow, who is retiring from the sophisticated product to date. “Because the toned red, which breathes new life into tired
company, for his lengthy career of dedicated product is ultra-smooth and deep in hue, it wood or white cupboards. In smaller spaces
service, including having served for the will add a wow factor and an unbelievably red works best painted on one or two walls
last twenty five years as President and luxurious, fashionable and artistic feel to for effect, while in large areas the colour can
CEO. He has played the key role in leading any room.” be featured throughout the room.
the company to its important standing Yellow. With the growing popularity of all
within the wood products distribution and With the tagline “Inspired by the things bohemian, bold yellow is making
remanufacturing industry. grandeur of your ideas,” the product was a comeback. Bright, warm yellow makes
About Goodfellow introduced to meet increasing consumer a strong starting point for a cheerful
demand for high-quality, long-lasting and welcoming space. For a dramatic
Goodfellow, The Wood Specialists, is one colour-infused paint, Gévry explained. effect, dress up a room with yellow walls
of Eastern Canada’s largest independent re- “Bolder colours are more in vogue than ever by introducing hot pink, teal blue, deep
manufacturers and distributors of lumber and in home décor – even neutrals are more purple and lime green accents such as
building materials. Goodfellow’s shares trade colourful than in the past,” she said. “This is fringed throw cushions, floral drapery,
on the Toronto Stock Exchange under the a clear indication that people are becoming soft shag area rugs or chintz china pieces.
symbol GDL. comfortable expressing themselves with For furnishings, consider rustic antiques,
colour in their homes, and we’ve delivered
Welcome NEW MEMBERS a product that enables their creativity to
come alive in the most beautiful way.”
THE LUMBER AND BUILDING MATERIALS The LBMAO Board of
ASSOCIATION OF ONTARIO Directors is pleased to
welcome the following
new members:
Castle Wasaga Beach Building Centre
1317 Mosley St
Wasaga Beach, ON L9Z 2C9
Tel: 705-429-5712 Fax: 705-429-3841
Contact: Shawna Knight, Owner
E-mail: sknight@castlewasaga.com
Web: www.castlewasaga.com
Richmond Home Hardware Building Centre
6379 Perth St
Richmond, ON K0A 2Z0
Tel: 613-838-4659 Fax: 613-838-7869
Contact: Doug Kazda, President
www.lbmao.on.ca LBMAO Reporter - January-February 2015 19
Over the last five years, he has led the first-of-its-kind technology helps decor lovers show their true colours
Quebec division of Groupe Deschenes, a
leading Canadian distributor of plumbing, When it comes to colour, you can never be Gévry pointed to technology, such as
heating and ventilation equipment. in too deep. That’s the inspiration behind a animated computer screens and digital
unique product from SICO® paint that has art-infused consumer goods lining store
The initial eighteen years of his career been launched in response to the growing shelves, as the reason people are gravitating
were spent with Imperial Oil across Canada trend of vibrant home decor. toward colour. “As well, from photo-rich
in increasingly senior production and social networks to trendy pastimes like
distribution capacities. Prior to his most Called Sico MUSE™, the paint-and-primer- digital scrapbooking, consumers are getting
recent position, he spent eight years in in-one product features a revolutionary used to letting their personalities shine
senior management positions with Arcelor TOUCH RESIST TECHNOLOGY™ paint through and it’s spilling over into home
Mittal, culminating as President and Chief innovation that gives colour surfaces decor choices,” she said.
Operating Officer of Mittal Canada. unprecedented richness and depth while
providing maximum resistance to scratches, With the launch of Sico Muse paint, Gévry
Mr Fraser is a graduate of Ecole marks and stains. explained that room makeovers are easier –
Polytechnique and of the MBA program at and the results far more striking – when you
McGill University. He also completed the “If you’re going to paint with colour, start with a rich-coloured canvas in place
Advanced Executive Program at Kellogg this is the product to use,” said Mylène of a blank one. She offered this advice on
School of Management. Gévry, marketing manager for Sico paint, a decorating with colour:
brand of PPG Architectural Coatings. She Red. Known to energize and increase
The Board of Directors would like to explained that Muse paint is Sico paint’s appetite, red is a good choice for kitchens
take this opportunity to thank Mr Richard highest quality, best performing and most and dining areas – particularly warm, brown-
Goodfellow, who is retiring from the sophisticated product to date. “Because the toned red, which breathes new life into tired
company, for his lengthy career of dedicated product is ultra-smooth and deep in hue, it wood or white cupboards. In smaller spaces
service, including having served for the will add a wow factor and an unbelievably red works best painted on one or two walls
last twenty five years as President and luxurious, fashionable and artistic feel to for effect, while in large areas the colour can
CEO. He has played the key role in leading any room.” be featured throughout the room.
the company to its important standing Yellow. With the growing popularity of all
within the wood products distribution and With the tagline “Inspired by the things bohemian, bold yellow is making
remanufacturing industry. grandeur of your ideas,” the product was a comeback. Bright, warm yellow makes
About Goodfellow introduced to meet increasing consumer a strong starting point for a cheerful
demand for high-quality, long-lasting and welcoming space. For a dramatic
Goodfellow, The Wood Specialists, is one colour-infused paint, Gévry explained. effect, dress up a room with yellow walls
of Eastern Canada’s largest independent re- “Bolder colours are more in vogue than ever by introducing hot pink, teal blue, deep
manufacturers and distributors of lumber and in home décor – even neutrals are more purple and lime green accents such as
building materials. Goodfellow’s shares trade colourful than in the past,” she said. “This is fringed throw cushions, floral drapery,
on the Toronto Stock Exchange under the a clear indication that people are becoming soft shag area rugs or chintz china pieces.
symbol GDL. comfortable expressing themselves with For furnishings, consider rustic antiques,
colour in their homes, and we’ve delivered
Welcome NEW MEMBERS a product that enables their creativity to
come alive in the most beautiful way.”
THE LUMBER AND BUILDING MATERIALS The LBMAO Board of
ASSOCIATION OF ONTARIO Directors is pleased to
welcome the following
new members:
Castle Wasaga Beach Building Centre
1317 Mosley St
Wasaga Beach, ON L9Z 2C9
Tel: 705-429-5712 Fax: 705-429-3841
Contact: Shawna Knight, Owner
E-mail: sknight@castlewasaga.com
Web: www.castlewasaga.com
Richmond Home Hardware Building Centre
6379 Perth St
Richmond, ON K0A 2Z0
Tel: 613-838-4659 Fax: 613-838-7869
Contact: Doug Kazda, President
www.lbmao.on.ca LBMAO Reporter - January-February 2015 19
