Page 14 - May-Jun 25 Reporter-FINAL web

INDUSTRY NEWS

they are now one of the largest manufacturers
of expanded polystyrene (EPS) in North
America.
Their values and vision are perfectly
aligned. By joining forces, they are increasing
their production capacity, broadening
their reach, and enhancing service for their
customers across all markets.
They are excited to join the Atlas family
and the opportunities it brings for innovation,
collaboration, and continued growth.

bmr EXPANSION news

BMR Expands with New Banner in Bancroft
BMR and CBS Bancroft, a well-established
renovation and construction center in Central
Ontario, are very pleased to announce
their new partnership under the BMR PRO partnership is part of our commitment to integral part of their mission to contribute
banner. Serving the community since the continue our expansion and consolidate our actively and concretely to the development of
1970s, Bancroft was acquired in 2021 by presence in the key Ontario market. CBS local communities, with a constant concern for
three entrepreneurs united by a shared Bancroft will certainly be an excellent service and reliability.
vision to deliver high-quality products, ambassador for our brand,” adds Simon By joining BMR’s vast network, the
exceptional service, and an outstanding Gouin, Vice President, Business Development, new dealers are taking a new step in their
customer experience, all while building strong BMR. company’s growth, opening the door to new
community relationships. The group began its tools, programs, and strategic resources to
journey with the acquisition of its first store BMR Expands with Severn Building Supply support their continued development.
in Oshawa, in 2018, and has since expanded BMR and Severn Building Supply “We are happy and confident in our
steadily, embracing new opportunities, and announced May 15, 2025, that they will join decision to continue our journey under
diversifying its operations. forces to serve the communities of Brechin the BMR PRO banner. The team offers us
Today, CBS Bancroft is a regional and Coldwater in Southern Ontario. Starting unparalleled support at all levels, and we
destination for hardware, building and in May, two locations will join the BMR PRO already feel like we are part of a large family
renovation materials. One of the pillars banner and expand their range of products moving in the same direction,” says Troy W.,
of its success lies in the diversity of its and services for experts. one of the shareholders.
structures, but also in the complementarity Severn Building Supply was founded “This new partnership is excellent news
and expertise of its three shareholders. Each two years ago by three entrepreneurs with a for BMR. It allows us to better meet the needs
brings to the group a wealth of experience in shared mission: to meet the evolving needs of customers in Southern Ontario while
management, sales, distribution, and business of contractors across the region. With roots in collaborating with new partners who fully
development, which directly contributes to the community dating back to the 1970s, the share our vision and values,” adds Simon
the sustained growth of the company. company has built on decades of local service Gouin, Vice President, Business Development.
“We are excited to begin this collaboration to develop a robust network of renovation
with BMR. Our two organizations share a and construction centers. Today, Severn BMR Opens New Locations in Southern
common objective and strong core values, Building Supply provides a comprehensive Ontario
which strengthens our confidence in a range of essential products, including lumber, Last Friday, the BMR team was in southern
promising future. Through this alliance, building materials, and landscaping supplies, Ontario to celebrate the inauguration of two
we are delighted to enhance our product proudly supporting both residential and BMR Express stores, located in Mitchell and
offering, and gain access to new tools and commercial projects Arthur.
programs that will benefit both our customers In addition to their active participation Several people were present for the
and our teams,” says Jayson Keever, one of in numerous projects within their area of occasion, including our ambassador Hugo
the shareholders. “BMR is proud to welcome expertise, the company’s founding members Girard and our Vice President of Business
today a new, strong well-established dealer place fundamental importance in their Development, Simon Gouin.
in its community into our large family. This community involvement. For them, it is an “As we leave a competing banner, we are

14 LBMAO Reporter - May-June 2025 www.lbmao.on.ca